Specification of a model for the study of utility perception

Especificación de un modelo para el estudio de la percepción de utilidad

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Identificadores
URI: http://hdl.handle.net/10902/24283
ISSN: 2173-1675
ISSN: 2174-5323
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Autoría
Aguilar Fuentes, José Alfonso; García Lirios, Cruz; Bermúdez Ruiz, Gilberto; Perez Ortega, Minerva Isabel; Bolivar Mojica, Eyder; López de Nava Tapia, Sofía; Espinoza Morales, Francisco; Hernández Gracia, Tirso Javier; Pérez Crisanto, Gabriel
Fecha
2019
Derechos
Attribution-NonCommercial-NoDerivatives 4.0 International
Publicado en
Revista de Comunicación y Salud, 2019, 9(2), 47-54
Editorial
Instituto Internacional de Comunicación y Salud
Palabras clave
Globalization
Perception of utility
Use of mobile Internet
Resumen/Abstract
A model is a data management, production and transfer system organized in explanatory trends of past, current and future relationships. The emphasis on each suggests decision making and strategy execution. The objective of this work was to specify a model for of the perception of utility. An exploratory and cross-sectional study was conducted with a selection of 186 students from a public university in central Mexico, considering their participation in the system of professional practices and social service in local organizations. The validity of the instrument that found a one-dimensional variable that explained 43% of the variance was established, but the research design limited the results to the research scenario, suggesting the extension of the work.
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