Social Media Technologies' Use for the Competitive Information and Knowledge Sharing, and Its Effects on Industrial SMEs' Innovation

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URI: http://hdl.handle.net/10902/15071
ISSN: 1058-0530
ISSN: 1934-8703
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Autoría
Pérez González, DanielAutoridad Unican; Trigueros Preciado, SaraAutoridad Unican; Popa, Simona
Fecha
2017
Derechos
© Taylor & Francis."This is an Accepted Manuscript of an article published by Taylor & Francis in ICT for Global Competitiveness and Economic Growth in Emerging Economies on september 2017, available online: http://wwww.tandfonline.com/10.1080/10580530.2017.1330007I."
Publicado en
Information Systems Management, V.34 (3: Enterprise Social Media for Knowledge Management and Innovation in SME), 2017, pp. 291-301
Editorial
Taylor & Francis
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Palabras clave
Social Media Technologies
Competitive information
Sharing Knowledge
Innovation
Industrial SMEs
Resumen/Abstract
The effective use of technologies supporting decision making is essential to companies? survival. Recent studies analyzed social media technologies (SMT) in the context of small- and medium-sized enterprises (SMEs), contributing to the discussion on SMT benefits from the marketing perspective. This article focuses on the effects of SMT use on innovation. Our findings provide empirical evidence on the positive effects of SMT use for acquiring external information and for sharing knowledge and innovation performance.
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