Measuring Corporate Social Responsibility in tourism: Development and validation of an efficient measurement scale in the hospitality industry.

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URI: http://hdl.handle.net/10902/12993
ISSN: 1054-8408
ISSN: 1540-7306
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Autoría
Martínez García de Leaniz, Rosa PatriciaAutoridad Unican; Pérez Ruiz, AndreaAutoridad Unican; Rodríguez del Bosque, Ignacio A.Autoridad Unican
Fecha
2013
Derechos
© Taylor & Francis. "This is an Accepted Manuscript of an article published by Taylor & Francis in Journal of Travel and Tourism Marketing on 2013, available online: http://www.tandfonline.com/doi/abs/10.1080/10548408.2013.784154
Publicado en
Journal of Travel and Tourism Marketing, Volume 30, 2013 - Issue 4
Editorial
Taylor & Francis
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Palabras clave
Corporate Social Responsibility
Scale development
Sustainable development
Tourism sector
Hospitality industry
Resumen/Abstract
ABSTRAC: This article aims at developing an efficient measurement scale for corporate social responsibility in the tourism industry, given the contextual character that is recognized in the practice of this construct. Indicators were generated on the basis of a literature review and qualitative research. To assess the reliability and validity, first- and second-order confirmatory factor analysis were carried out. Results show a multidimensional structure of this construct—including economic, social, and environmental issues. This study contributes to the advancement of knowledge in the field of social responsibility through its practical application regarding concepts of sustainable development which have mainly been theoretical.
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